Frequently Asked Questions

ViaCRM is software for running influencer campaigns: your creators, draft reviews and influencer payments in one place.

Agencies running influencer campaigns for clients, and brands running influencer marketing in-house.

No. ViaCRM is software, not a marketplace. You bring your own influencers and keep your own contacts.

Both. Starter suits brands and small teams, Growth suits teams running campaigns every week, and Enterprise covers hundreds of influencers a month.

No. Influencers keep using WhatsApp as usual, and get their own free login to see briefs, submit drafts and track payments.

AI agents handle routine questions such as requests for briefs, payment dates and information already in your account, so your team can focus on strategic work. They do not replace your team.

The AI replies based on the information in your ViaCRM account, so accuracy depends on the information you provide and keep up to date.

Yes. The more information you keep in your account, such as briefs, rates and payment dates, the better the AI can answer.

AI agents only answer routine questions using the information in your account. Anything they can't answer is passed to your team on Slack.

You have two options. Connect your own WhatsApp Business API number: your company signs up with Meta, which takes at least a week. We'll guide you through every step, but we can't sign up on your behalf. Or start straight away with ViaCRM's number: influencers see "ViaCRM for [your brand]", at USD 50 (RM 220) a month extra per brand.

Influencers message you on WhatsApp as usual. They see the name of the team member replying, for example “Amy from [your agency]”. On your side, every message lands in a shared inbox linked to the influencer's profile and campaign.

Yes. It works within their existing WhatsApp conversations.

Yes. Any team member can jump in, and the influencer sees who responded.

Yes. All conversations are securely managed within the platform.

It depends on your plan, per brand: Starter covers up to 3 campaigns and 50 active influencers a month, and Growth up to 10 campaigns and 150 active influencers. Enterprise is custom.

An influencer is active in a month when they're working on one of your campaigns: being briefed, sending drafts, posting or getting paid. Influencers who are only saved in your database don't count.

Yes. Most of the report is generated automatically; you only add notes such as challenges and insights. Reports can be downloaded as PDF, and Growth also includes a customised reporting dashboard.

Instagram and TikTok results are pulled automatically and updated weekly. For RED, Facebook and X, enter posting results manually for now.

Yes. Client accounts can be created with access to drafts, proposals, reports and published posts.

Spelling, captions, profanity, religious sensitivities and your banned words.

Creativity, music copyright and whether a video is engaging. Those stay with your team and your client.

Yes. Add your banned words and requirements to the campaign brief.

Yes. Drafts sent through WhatsApp are captured in the system automatically. Note that WhatsApp may compress video quality.

Yes. Assets can be uploaded and organised within the platform.

All files are stored securely on AWS servers.

Once a campaign is completed, you deposit funds into ViaCRM, click “release payment”, and influencers withdraw their earnings.

No. You only register ViaCRM as a vendor. You pay ViaCRM, and ViaCRM pays every influencer.

We use Airwallex for influencer payouts.

Each influencer payout costs RM 2.50 for Malaysian influencers or RM 4.50 / USD 1.00 for non-Malaysian influencers. Currency conversion costs are passed on at Airwallex's exchange rate, and ViaCRM does not bear any exchange rate losses.

No. Influencers aren't charged to receive or withdraw payments through ViaCRM.

As many as you need. Every plan includes unlimited users.

On Starter and Growth, your team members see the same information, and clients only see what you share. Enterprise can set up separate roles, for example for your client, your agency and outlets.

Yes. Clients only see drafts, proposals, reports and posts.

Pricing is per brand, per month: Starter is RM 389 / USD 89 (up to 3 campaigns and 50 active influencers a month) and Growth is RM 1,199 / USD 279 (up to 10 campaigns and 150 active influencers). Enterprise plans are custom-priced. Every plan includes unlimited users. WhatsApp outreach blasts cost RM 0.65 / USD 0.15 per influencer on Starter or RM 0.50 / USD 0.12 on Growth, and influencer payouts cost RM 2.50 (Malaysian) or RM 4.50 / USD 1.00 (non-Malaysian) each. Malaysian customers are billed in RM, others in USD. For agencies managing a client's own social media, the Social plan is RM 129 / USD 29 per client a month, with the first month free.

You pay for each brand you run campaigns for. An agency managing 4 brands pays for 4. Your whole team and your client can log in at no extra cost.

Yes. The first campaign for each brand is free, from brief to final report and payouts. Prefer a guided walkthrough first? WhatsApp us at +60 12-235 8324 for a free demo. On the Social plan for agencies managing a client's own social media, the first month for each client is free.

Pay annually and save 10%. Enterprise plans are priced to fit your volume.

No. You pay your plan per brand, plus only the outreach blasts and influencer payouts you choose to use.

Yes. Onboarding is included on every plan: send us one spreadsheet of your social media accounts and creators and we'll upload everything for you, we'll help you connect WhatsApp, run a 1-hour training for your team, help you write your first brief, and give your creators short how-to videos. After that, everyone can email us any time; Growth adds WhatsApp support and Enterprise gets a dedicated contact.

It depends on your plan. Starter: email support, and we'll arrange a meeting if needed. Growth: email or WhatsApp, with replies typically within 24 hours on weekdays, and meetings when needed. Enterprise: a dedicated person from our team, WhatsApp us anytime for a reply within 12 hours, and schedule meetings whenever you need.

Most of the time goes into getting your WhatsApp Business API number approved by Meta, which takes at least a week. Your company has to sign up, and we'll guide you through it. Want to start sooner? Use ViaCRM's number in the meantime. Other setup steps are straightforward.

Influencers manage their own data: they log in and update their details themselves. No one else can access or edit their personal information.

No. ViaCRM is built by SushiVid, but the two are not linked. SushiVid staff can't see your clients, rates, influencer contacts or campaigns, not even for support. Data only flows one way: SushiVid's influencer database can be added to ViaCRM, but nothing in ViaCRM is sent back to SushiVid unless you ask for it.

All data is encrypted and stored on AWS, in an account separate from SushiVid's.

Your data is encrypted, stored in an AWS account separate from SushiVid's, and visible only to your team and the clients you invite. For detailed data protection questions, email wen@viacrm.io.

Your data stays available for 2 months after your subscription ends, and you can export it at any time. After 2 months it's permanently deleted.

Instagram and TikTok connect automatically, with results updated weekly. RED, Facebook and X can be tracked by entering results manually for now.

Yes. ViaCRM provides an Open API for custom integrations on Enterprise plans.

Yes. White-label on your own domain is available on Enterprise plans.

Yes. Send us your data and we'll upload it for you.

Yes. Our developers can help migrate your data from other CRMs or tools.