Privacy Policy

Effective Date: 14 October 2026

ViaCRM (“we”, “our” or “us”) is a product of SushiVid Sdn Bhd (201501036756 / 1162077-X). We take your privacy seriously. This Privacy Policy explains what personal data we collect through viacrm.io and the ViaCRM platform, and how we use, store and protect it.

Information We Collect

We collect only the information needed to run our website and the ViaCRM platform:

Website Visitors
  • Pages viewed and visits, collected through cookies and similar technologies, mostly in aggregated or statistical form
  • Details you send us when you contact us, such as your name, email address or WhatsApp number
Agency and Client Data
  • Company name, contact information and account details
  • Campaign information, approvals and feedback
Influencer Data
  • Profile information, including rates, location and past campaigns
  • Communications sent through the integrated WhatsApp system
  • Publicly available social media information and performance data (with influencer consent)
Payment Information
  • Bank or payout details needed to pay influencers through Airwallex
  • Billing details for customer subscriptions

We do not collect or access personal data beyond what is necessary for the website and platform to work.

How We Use Your Information

We use your data to:

  • Provide and operate the ViaCRM platform
  • Manage campaigns, influencers and communications
  • Generate reports and analytics
  • Process influencer payouts and subscription billing
  • Show influencers' publicly available social media information to prospective clients (with influencer consent)
  • Respond to your enquiries and, if you agree, send product updates; you can opt out at any time

We do not use your data for third-party advertising without your explicit consent.

Our Use of Cookies

Cookies are small text files placed on your device to collect standard internet log information and visitor behaviour. We use them to understand how our website is used and to compile statistical reports. You can set your browser to refuse cookies, though some parts of the website may not work properly without them.

How We Share Your Information

We do not sell, trade or rent your personal data. We share it only with trusted parties who help us provide the service and who agree to keep it confidential:

  • Airwallex, to process influencer payouts
  • Meta (WhatsApp), to send and receive messages
  • Instagram and TikTok, to retrieve posting performance
  • Amazon Web Services (AWS), which hosts our platform
  • API integrations you choose to enable
  • Prospective clients, who may see influencers' publicly available social media information as described above
  • Authorities or other parties where required by law, or to protect the rights, property or safety of ViaCRM, our users or others

ViaCRM and SushiVid

ViaCRM is built by SushiVid Sdn Bhd, but the two platforms are kept separate:

  • ViaCRM data is encrypted and stored on AWS, in an account separate from SushiVid's
  • SushiVid staff cannot see ViaCRM customers' clients, rates, influencer contacts or campaigns, including for support
  • Data flows one way only: SushiVid's influencer database can be added to ViaCRM, but nothing in ViaCRM is sent back to SushiVid unless you ask for it

Data Storage and Security

We take the security of your data seriously:

  • Encrypted storage: all data is encrypted and stored on AWS cloud servers
  • Access control: only authorised people in your organisation can access your account data
  • Audit trails: activity within the platform is logged for accountability
  • Regular backups: data is backed up to prevent loss

While we use industry-standard security measures, no system is 100% secure.

Influencer Communications

  • Influencer communications take place through WhatsApp integrated into ViaCRM
  • Conversations are securely recorded and stored within the platform
  • AI agents may assist with replies, but only use information within ViaCRM

Data Retention

  • Customer data stays available for 2 months after a subscription ends (or longer if agreed in a quotation), and can be exported at any time. It is then permanently deleted.
  • Payment and billing records are kept for as long as required for audit and tax purposes.
  • Influencer funds left unclaimed for 7 years are reported to the Registrar of Unclaimed Moneys under Malaysia's Unclaimed Moneys Act 1965, together with the identifying details we hold.

Your Rights and Control

  • Agencies control who can access their campaign and influencer data
  • Clients see only what you choose to share: drafts, proposals, reports and postings
  • Influencers manage their own profile and financial information
  • Influencers who connect their social media accounts agree to ViaCRM showing their publicly available social media information to prospective clients
  • You can ask for a copy of the personal data we hold about you, or ask us to correct or delete it, by emailing wen@viacrm.io

Compliance

  • We handle personal data in line with Malaysia's Personal Data Protection Act 2010 (PDPA)
  • Customers are responsible for obtaining any consents needed from the influencers and other people whose data they add to ViaCRM
  • We provide tools to help you manage data securely and transparently

Sale of Business

If ViaCRM or SushiVid's business is sold or integrated with another business, your details may be disclosed to our advisers and any prospective purchasers and their advisers, and passed on to the new owners.

Changes to This Policy

We review this Privacy Policy regularly. When we make changes, we will update the effective date at the top of this page. Please check it from time to time.

Contact Us

For questions about this policy or your data, email wen@viacrm.io or write to SushiVid Sdn Bhd, 44A, Jalan 52/4, PJ New Town, 46200 Petaling Jaya, Selangor, Malaysia.