Plan it. Approve it. Report it. Your client gets their own login, free.
Social Media Management Tool for Agencies: Client Approval, Calendar and Reports
Plan every client post in one calendar, get drafts approved by your team and then your client, and keep every post and report in one place. From USD 29 per client a month, with unlimited users. First month free.
How do agencies manage social media for clients?
With one place per client for the calendar, drafts, approvals and reports. Most agencies still juggle WhatsApp, email and spreadsheets, and three things go wrong.
Approvals get lost in chats
"Approved" in a WhatsApp group, a change request on email, the final version in someone's downloads. Nobody is sure which post the client actually signed off.
Big tools charge per seat
Large social media suites usually price per user, and client reviewers can count as paid seats. For a small retainer, the tool eats the margin.
Reports take too long
Collecting post links and screenshots for the monthly client report takes hours that nobody bills for.
How ViaCRM works for social media agencies
One workflow for every client: plan, draft, approve, publish and report.
1
Plan every post in the calendar
See each client's month at a glance: what's going out, on which platform, and what's still waiting for approval. Up to 5 of the client's own accounts: Facebook, Instagram, YouTube, LinkedIn and TikTok.
2
Draft and check
Upload the caption, image or video for each post. The AI checker flags spelling, caption issues, profanity, sensitive topics and banned words before anyone reviews it.
3
Two-layer approval: project manager, then approver (your client)
Your project manager reviews first, so the approver (your client) only sees posts that are nearly ready. The client approves or comments in their own login, and every approval is timestamped.
4
Publish, then report in one place
Post the approved version from the platform or your scheduling tool as usual. Every post and its approval history stays in ViaCRM, with reports downloadable as PDF.
What your clients get
Clients judge an agency by how easy it is to work with. ViaCRM makes you look organised.
Their own login, at no cost
Clients see their calendar and drafts, approve or comment, and never have to dig through a chat again.
A clear record
Who approved what, and when. No more "I never approved that" conversations.
Reports they'll actually read
Every post in one place and a tidy PDF for the monthly review.
Built for agencies and freelancers managing client social media
Social media agencies
One plan per client, unlimited team members, and a clean approval trail for every account you manage.
Freelance social media managers
Look like an agency from day one: a calendar, client logins and proper approvals, without an agency-sized bill.
Creative and digital agencies
Add social media retainers without adding another expensive tool to your stack.
In-house teams with several brands
Give each brand manager their own login to approve posts for their brand.
Agencies adding influencers
When a client wants influencer campaigns, upgrade that client to Starter and run everything in the same place.
Priced per client, not per seat
ViaCRM Social vs Planable vs Hootsuite
For agencies managing a client's own social media. Here's what you get, and what you pay.
| Feature | ViaCRM Social | Planable | Hootsuite |
|---|---|---|---|
| Price | USD 29 per client a month, first month free | USD 33 (Basic) or USD 49 (Pro) per workspace a month | USD 99 (Standard) to USD 399 (Advanced) per user a month, billed annually |
| How it's priced | Per client | Per workspace | Per user |
| Users included | Unlimited, including your client | Unlimited | Each user is a paid seat |
| Social accounts | Up to 5 per client | 4 (Basic) or 10 (Pro) per workspace | 10 (Standard); unlimited from Professional |
| Client approves in their own login | ✓ | ✓ free approver accounts | Approvers are team users |
| Approval workflow | 2-layer on every Social plan | Optional on Basic; required from Pro; multi-level on Enterprise | Advanced and Enterprise, up to 3 layers |
| Content calendar | ✓ | ✓ | ✓ |
| Auto-publishing and scheduling | ✗ | ✓ | ✓ |
| Add influencer campaigns in the same tool | ✓ upgrade to Starter | Not stated | Not stated |
| Billing currency | RM or USD | USD | Shown by region |
Competitor prices and features are from their official websites (planable.io/pricing, hootsuite.com/plans), checked 16 October 2026. Prices exclude tax and may change; features vary by plan. "Not stated" means the vendor's website doesn't mention it. ViaCRM prices exclude SST. ViaCRM doesn't publish posts: you post from the platform or your scheduler after approval.
How much does a social media management tool for agencies cost?
ViaCRM Social is USD 29 per client a month (USD 313.20 a year if billed annually), for one client and up to 5 of their accounts, with unlimited users. When the client wants influencer campaigns, upgrade them to Starter at USD 89. Prices exclude SST. The first month for each client is free.
Free guides for agencies
Social Media Management for Agencies: Frequently Asked Questions
Make client approvals the easy part
Tell us how many clients you manage, and we'll set up your first one with you. The first month is free.
